Substance. There is a serious lack of it in modern day popular culture. The commercial powers that be, have almost banished artistic integrity from our vocabulary. Wonder bread art rules. It feeds the mouths of the majority but sadly it lacks substance.
The over commercialization of mainstream media, music, film and literature is ruining the artistic appetites of each new generation with fluffy white bread, that has little if any real artistic value. When Mark Eitzel faced the accusation that many people find the songs of American Music Club depressing, he responded by saying that he finds the likes of (we are too nice to say who it is, but just insert the current talent-less propaganda poster girl or boy here) depressing. We agree.
That is why the role that original art plays is more and more valuable in modern society. Artistic integrity IS still alive. It is just that we need to look a little harder and a little deeper to find it. But when we do find it, whether in the form of an inspiring independent film, some brilliant and virtually unknown musical group, or in some obscure author, it is so worth it.
Take for example espresso. (You did not see that one coming, did you?) If you have a decent espresso machine, please don’t settle for the convenience of mass marketed espresso. Rather seek out a good artisan espresso that has substance. We are very passionate about Intelligentsia Black Cat Espresso Blend which fuels our studio. If you live in Canada you can have it shipped direct to your door from Caffe Tech based in Edmonton. Better yet, if you are in Edmonton drop by and visit their Italian inspired Cafe.
When we make little choices based on substance instead of advertising, we find nourishment and preserve artistic creativity and integrity. Stay original… choose substance.
They call it limited edition posters, err… I mean prints. It’s bad for the art world. It has less to do with art and more to do with rampant commercialism. The frame is usually worth more than the print. But the artist has signed it you say. Sure if the artist becomes world famous and dies some horrible death, it may well have some value, but it is not and never will be original art.
Remember when people were buying all those limited edition wildlife prints, because it was a “good investment.” Hmmm, when did limited edition prints or any art for that matter surface on the New York Stock Exchange? (Maybe that will be the next trick of publishers after they learn to pronounce giclee properly. More on gilcees in the future…) It was however allot of fun listening to people justifying why they paid $1000 for a poster, explaining how it is not really a poster, it’s a “limited edition” copy. Maybe a few prints have increased in value, but most have not, and others are garage sale and flee market specials.
However, all of this is besides the point. Art by nature is original. There is a fine line between selling art (which is good for you and the artist) and commercializing art. (Which is bad for you and the artist.) Please buy art because you like, or rather, because you love it, you can’t stop thinking about it and you can’t get it out of your head.
If you can’t afford original art, then go to Ikea and buy a nice cheery poster print and put it on your wall (no really we mean it!), and if you feel the need, then sure, go ahead and take out the magic marker and sign your name away. Hey why stop there, why not number it 314 of 10,000. And remember, don’t call it a poster, call it a “print”.
Stay original… buy original.